Sweet Inspirations - SEO & Web Development | Joe SEO

Project Details

Project Start Date: November 1, 2024

When Sweet Inspirations Cake Bakery approached us, their WordPress website was struggling with zero organic traffic. With only three indexed pages on Google and no ranked keywords beyond their company name, it was clear that a fresh start was necessary to unlock their online potential.

Our Approach

We began by rebuilding their website from the ground up, focusing on scalability and advanced SEO capabilities. Recognizing that WordPress, while popular, can fall short for businesses requiring extensive customization, we developed a robust backend tailored for seamless content management and future growth.

SEO Optimization Begins

The SEO journey officially started on November 19, 2024, and by November 22, 2024, the results were already remarkable. The site expanded to 56 indexed pages, and strategically optimized content, such as the page for "Christmas cakes in Nairobi," achieved first-page rankings on Google.

A Promising Start

This project has started on an excellent trajectory, demonstrating the power of a strategic rebuild combined with effective SEO practices. As the journey progresses, we’ll continue to monitor and share updates on the website’s impact on traffic and sales.